In-Depth Analysis of Geely's WAM (World Action Model) Technical Advantages and Market Impact

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January 10, 2026

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In-Depth Analysis of Geely's WAM (World Action Model) Technical Advantages and Market Impact

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Based on the above research data, I will provide you with an

in-depth investment research analysis on the technical advantages and market impact of Geely’s WAM (World Action Model)
.


In-Depth Analysis of Geely’s WAM (World Action Model) Technical Advantages and Market Impact
I. Core Technological Innovations of WAM (World Action Model)
1.1 Technological Architecture Breakthroughs

The

WAM (World Action Model)
launched by Geely at CES 2026 marks the entry of automotive intelligence into the “Full Vehicle Brain” phase [1][2]. This technological breakthrough is reflected in the following dimensions:

Technical Dimension Traditional Solutions WAM (World Action Model)
Decision-Making Architecture
Modular rule-driven Unified scheduling of vision-language model + expert model
Iteration Cycle
Monthly/quarterly iteration
Ultra-fast 1-2 week iteration
[3]
Data Processing
Single-domain data silos Cross-domain integration of intelligent driving, cockpit, chassis, and powertrain domains
Understanding Capability
Object recognition Traffic semantic understanding and behavioral intent prediction [1]
1.2 Upgrade of the Qianli Haohan G-ASD System

The Qianli Haohan Assisted Driving System has been officially upgraded to

G-ASD (Geely Afari Smart Driving)
, adopting the
Smart AI Agent architecture
with the following core capabilities [1][2]:

  • Cloud-based multi-modal model with 100-billion parameters + in-vehicle model with 10-billion parameters
  • Leading perception hardware in its class
    : Thor chip (1400TOPS), dual Orin chips, 5 lidars, 31 perception components
  • Data scale advantage
    : Cumulative data from 8.5 million assisted driving vehicles,
    25 million clips of model training data
    , millions of vehicle accident safety data (industry-leading) [1]

II. How WAM’s Technical Advantages Transform into Market Competitive Barriers
2.1 Construction of Data Barriers

The core competitive advantage of the WAM model lies in its

massive high-quality data assets
:

┌─────────────────────────────────────────────────────────┐
│              Geely's Intelligent Driving Data Moat       │
├─────────────────────────────────────────────────────────┤
│  • 8.5 million: Cumulative scale of assisted driving vehicles │
│  • 25 million clips: Industry-leading model training data fragments │
│  • 10 billion km: Intelligent driving journey data       │
│  • Million-level: Integration of Volvo's safety big data │
│  • 23.5EFLOPS: Xingrui's comprehensive computing power (No.1 among Chinese automakers) [3] │
└─────────────────────────────────────────────────────────┘
2.2 Barriers from Technical Iteration Speed

Gan Jiayue, CEO of Geely Holding Group, clearly stated:

“WAM (World Action Model) has strong iteration capabilities, and can even iterate within one to two weeks”
[3]. This iteration speed forms a significant lead in the industry:

Automaker Iteration Cycle Data Source
Geely WAM
1-2 weeks
[3]
Official disclosure
Xpeng “Cloud Model Factory” 5 days [4] Official disclosure
Industry Average 1-3 months Industry estimate
2.3 Barriers from Cost and Scale Effects

Through the construction of the

“One Network, Three Systems”
new technology infrastructure, Geely has achieved three-fold optimization of R&D costs [5]:

  • Platform-based R&D
    : Unified AI empowerment for GEA Evo, Haohan S, CMA Evo, and SPA Evo architectures
  • Supply chain collaboration
    : Internal resource integration to avoid redundant investment
  • Scale effect release
    : Total sales of 3.02 million units in 2025,
    new energy penetration rate of 56%
    [6]

III. Improvement of Intelligent Driving Experience for Zeekr and Lynk & Co Sub-brands
3.1 Intelligent Driving Upgrade Path for Zeekr Brand

Version G-ASD3 has been pushed to

all Zeekr models
via OTA [3][7]:

Model Equipped Solution Core Function Upgrades
Zeekr 001 Qianli Haohan H7 NZP City Navigation, improved parking efficiency
Zeekr 7X Qianli Haohan H7 Full-scenario intelligent driving from parking spot to parking spot
Zeekr 009 Haohan Intelligent Driving 2.0 Optional Package Highway NZP, City NZP+
Zeekr 9X Qianli Haohan H9
Level 3 (L3) capabilities
[3]
Zeekr 007/007GT/MIX Qianli Haohan H7 End-to-end large model intelligent driving

Zeekr’s 2025 Market Performance
[8][9]:

  • Annual deliveries of
    224,133 units
    , with a year-on-year growth of approximately 60%
  • December monthly deliveries of
    30,267 units
    , a new historical high
  • Zeekr 009 became the
    sales champion among MPVs priced above RMB 400,000
  • Zeekr 9X became the
    first model in the large SUV market priced above RMB 500,000 to achieve monthly sales exceeding 10,000 units
3.2 Intelligent Driving Upgrade Path for Lynk & Co Brand

Lynk & Co has entered the

Intelligentization 2.0 Era
, and the Qianli Haohan solution has realized “equal access to luxury configurations” [10][11]:

Model Equipped Solution Intelligent Experience
Lynk & Co 900 Qianli Haohan H7 Rollout of highway L3 and low-speed L4 functions
Lynk & Co 10 EM-P Qianli Haohan H7 Intelligent parking exit, G-AES emergency steering
Lynk & Co 07/08 EM-P Qianli Haohan H7 Parking spot to parking spot NZP
Lynk & Co Z20 Qianli Haohan H5 Basic L2+ functions

Lynk & Co’s 2025 Market Performance
[10][12]:

  • Annual sales
    exceeded 350,000 units
    , with a year-on-year growth of 22.8%
  • Cumulative users exceeded 1.68 million, and the brand’s weighted average price exceeded
    RMB 200,000
  • Lynk & Co 900’s sales exceeded
    50,000 units
    within 6 months of launch, ranking among the top three in full-size hybrid SUV sales
  • Three-year residual value rate of 54.58%
    , with Lynk & Co 03/07/09 topping their respective market segments

IV. Expected Impact on Sub-brands’ Sales Growth
4.1 Driving Logic of Intelligent Driving on Sales
┌────────────────────────────────────────────────────────────┐
│              Intelligent Driving → Sales Growth Transmission Mechanism │
├────────────────────────────────────────────────────────────┤
│                                                            │
│  WAM Technical Advantages                                  │
│      ↓                                                     │
│  Improved Intelligent Driving Experience → User Word-of-Mouth Propagation → Enhanced Brand Premium Capability │
│      ↓                                                     │
│  Expanded Market Share → Release of Scale Effects → Further Strengthened Cost Advantage │
│      ↓                                                     │
│  Guaranteed R&D Investment → Sustained Technical Leadership → Deepened Competitive Barriers │
│                                                            │
└────────────────────────────────────────────────────────────┘
4.2 Sales Growth Forecast Calculation

Based on current data and technological trends, a scenario analysis of Zeekr and Lynk & Co’s 2026 sales is as follows:

Brand 2025 Actual 2026 Conservative Forecast 2026 Baseline Forecast 2026 Optimistic Forecast
Zeekr
224,000 units 250,000-270,000 units
280,000-320,000 units
350,000+ units
Lynk & Co
350,000 units 380,000-400,000 units
420,000-450,000 units
500,000 units
Total
574,000 units 630,000-670,000 units
700,000-770,000 units
850,000+ units

Growth Drivers
:

  • L3/L4 Function Implementation
    : Highway L3 and low-speed L4 functions will be rolled out in 2026 [1]
  • Improved Product Matrix
    : Continued volume growth of high-end models such as Zeekr 9X and Lynk & Co 900
  • Intelligentization Premium
    : High-level intelligent driving has become a core consideration for consumer purchase decisions (technology accounts for 41% of the weight) [13]
4.3 Market Share Change Forecast

技术竞争力分析

According to market data [14], China’s intelligent driving market shows a trend of head concentration, and it is expected that in 2026:

  • Geely Group (including Zeekr and Lynk & Co)
    : Expected to increase from the current 22% to
    25-28%
  • Key Competitors
    :
    • Huawei ADS: Maintain 20-22% market share
    • Xpeng XNGP: 18-20% market share
    • Li Auto AD Max: 15-17% market share

V. Competitive Landscape and Strategic Positioning
5.1 Comparison of Intelligent Driving Technical Routes
Technical Route Representative Enterprises Core Characteristics Advantages Disadvantages
WAM World Model
Geely Physical world modeling + behavioral prediction Clear safety boundaries, strong interpretability High computing power demand
VLA Vision-Language Model
Li Auto, Xpeng Unified vision + language + behavior Good user interaction experience Insufficient coverage of long-tail scenarios
End-to-End Large Model
Tesla, Huawei Data-driven end-to-end Fast iteration speed Poor interpretability, ambiguous safety boundaries
5.2 Geely’s Differentiated Competitive Advantages
  1. Safety DNA
    : Integration of Volvo’s safety big data, supported by millions of accident data [1]
  2. Scale Advantage
    : Data collection scale of 8.5 million vehicles forms a data flywheel
  3. Iteration Speed
    : 1-2 week iteration cycle forms a time barrier
  4. Full-Domain Integration
    : Collaborative decision-making across intelligent driving, cockpit, chassis, and powertrain domains

VI. Risk Warnings and Investment Recommendations
6.1 Key Risk Factors
  • Regulatory Risk
    : Laws and regulations for L3-level intelligent driving are not yet fully clear [3]
  • Intensified Competition
    : Huawei, NIO, Li Auto, etc., continue to increase investment in intelligent driving
  • Technical Route Risk
    : The outcome of the competition between VLA and WA routes is still unclear [14]
  • Supply Chain Risk
    : Supply stability of high-end chips (Thor, Orin)
6.2 Investment Ratings and Recommendations

Based on the above analysis, the following ratings are given:

Evaluation Dimension Rating Explanation
Technical Leadership
★★★★★ WAM’s iteration speed and data scale are industry-leading
Market Transformation Capability
★★★★☆ Continuously verified by Zeekr and Lynk & Co’s sales
Competitive Barriers
★★★★★ Triple barriers of data, computing power, and scale
Growth Certainty
★★★★☆ Certain opportunities in the second half of the intelligentization era

References

[1] Sina Finance - Geely Launches Full-Domain AI 2.0; Qianli Haohan G-ASD to Roll Out Highway L3 and Low-Speed L4 Functions This Year (https://finance.sina.com.cn/stock/usstock/c/2026-01-07/doc-inhfmppx6526757.shtml)

[2] D1EV - EV Morning News | Geely Launches Full-Domain AI 2.0 Technology System; Qianli Haohan Officially Upgraded to G-ASD (https://d1ev.com/news/shichang/283330)

[3] CNFOl - Gan Jiayue: Geely’s Intelligent Driving Can Iterate Every 1-2 Weeks to Form a Generational Lead (http://auto.cnfol.com/xincheshangshi/20260107/31922498.shtml)

[4] Sina Finance - Full Comparison of New Power AI Large Models: Xpeng’s Ambition, Li Auto’s Pragmatism, NIO’s Catch-Up (https://finance.sina.com.cn/roll/2025-04-29/doc-ineuvxpr5503332.shtml)

[5] Sohu Auto - Entering the Full-Domain AI 2.0 Era, Geely Aims to Make Intelligent Driving a Chinese Benchmark (https://www.sohu.com/a/974156865_430289)

[6] China.org.cn Auto - Geely Participates in CES 2026 and Launches Full-Domain AI 2.0 (http://auto.china.com.cn/corp/20260106/731969.shtml)

[7] News18A - Zeekr 009 Adds Haohan Intelligent Driving 2.0 Optional Package; Intelligent Driving Functions Upgraded (https://www.news18a.com/news/storys_216953.html)

[8] Sina Finance - 2025 Auto Market Wrap-Up: What Did Zeekr Do Right as Chinese Luxury Brands Enter the RMB 500,000 Track? (https://cj.sina.cn/articles/view/5115326071/130e5ae7702002r4v6)

[9] News18A - Zeekr Technology Group’s 2024 Revenue Exceeds RMB 100 Billion, Sales Hit a New High (https://www.news18a.com/news/storys_216953.html)

[10] CYZone - Behind Lynk & Co’s 2025 Sales Lies a Major Trend in the Auto Market (https://m.cyzone.cn/article/820883.html)

[11] OFweek New Energy Network - 350,000 Units Sold Annually Against the Trend: What Makes Lynk & Co a Game-Changer for Chinese High-End Brands? (https://nev.ofweek.com/2026-01/ART-71000-8420-30678043.html)

[12] 21st Century Business Herald - New Energy “Series 9” Competition: Following Li Auto and AITO, Lynk & Co 900 Arrives (https://www.21jingji.com/article/20250117/herald/8abdafc848d04b3a78f9e8b84f04e835.html)

[13] China Business Journal - Electrification Enters a Period of Slow Growth, Automotive Intelligentization Enters the “Second Half” (https://www.stcn.com/article/detail/3339421.html)

[14] OFweek - Analysis | Two Core Intelligent Driving Routes Compete Head-On: How Do Automakers Choose Between Them? (https://m.ofweek.com/ai/2025-09/ART-201716-8500-30671014.html)


Chart Notes
:

极氪领克销量趋势
Figure 1: Comparison of Annual Sales Trends of Zeekr and Lynk & Co Brands (2021-2025)

技术竞争力分析
Figure 2: WAM Technical Competitiveness Radar Chart and Market Share Distribution of China’s Intelligent Driving Market


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Insights are generated using AI models and historical data for informational purposes only. They do not constitute investment advice or recommendations. Past performance is not indicative of future results.