Sustainability Analysis of Geely Auto's "Dual Track of ICE and NEV" Strategy Against the Background of Subsidy Reduction
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Geely Auto’s full-year cumulative sales in 2025 reached
| Indicator | 2025 Sales | YoY Change | Completion Rate |
|---|---|---|---|
| Total Sales | 3.025 million units | +39.0% | 100.8% |
| New Energy Vehicles | 1.688 million units | +90.0% | - |
| ICE Vehicles | 1.337 million units | +3.8% | - |
| Overseas Exports | 420,000 units | +1.3% | - |
The NEV penetration rate surged from 40.7% in 2024 to
- Industry-leading growth rate: The 90% YoY growth rate far exceeds the industry average, reflecting a significant improvement in product competitiveness
- Improved product portfolio: Covers price ranges from RMB 50,000 to over RMB 500,000, meeting diversified consumer demands
- Brand synergy effect: The three brands Zeekr, Lynk & Co, and Geely Galaxy form differentiated positioning
| Brand | 2025 Sales | YoY Growth | Core Highlights |
|---|---|---|---|
| Geely Galaxy | 1.24 million units | +150% | Exceeded the “Million Galaxy” target |
| Lynk & Co | 350,000 units | +23% | Hit a record high, average price exceeds RMB 335,000 |
| Zeekr | 224,000 units | - | Leader in the high-end pure electric vehicle market |
| Geely China Star (ICE) | 1.21 million units | +3% | Exceeded 1 million units for three consecutive years |
Starting from January 1, 2026, the 11-year NEV purchase tax preferential policy will be significantly adjusted [2][3]:
| Policy Item | 2025 Policy | 2026 Policy | Change Magnitude |
|---|---|---|---|
| Purchase Tax Exemption Ratio | Full Exemption | Halved Collection | Changed from exemption to reduction |
| Maximum Per-Vehicle Tax Reduction | RMB 30,000 | RMB 15,000 | -50% |
| Pure Electric Range Threshold for PHEVs | 43km | 100km | +133% |
| Trade-in Subsidy | Fixed-amount Subsidy | Tied to Vehicle Price | Higher threshold |
Taking a NEV priced at RMB 200,000 as an example:
- 2025: Purchase tax of approximately RMB 17,700 fully exempted
- 2026: Required to pay approximately RMB 8,800 in purchase tax (halved)
- Vehicle purchase cost increases by approximately RMB 8,800 to RMB 17,700
- Profit Compression: Multiple automakers have launched purchase tax guarantee subsidies (up to RMB 15,000), increasing per-vehicle costs [2]
- Technical Upgrade Pressure: PHEV models need to increase pure electric range to over 100km
- Inventory Adjustment: Models that do not meet the new regulations need to be cleared by the end of the year
- Intensified Price Wars: Brands such as BMW and Tesla have launched price cuts or financial preferential policies [4]
The “Dual Track of ICE and NEV” is Geely Auto’s core strategy during the NEV transition period, with its core logic as follows:
"Dual Track of ICE and NEV" = ICE Vehicle Base (Cash Flow Support) + NEV Growth (Strategic Transformation) + Overseas Expansion (Incremental Space)
| Indicator | 2026 Target | YoY Change | Strategic Intent |
|---|---|---|---|
| Total Sales | 3.45 million units | +14.1% | Steady Growth |
| NEVs | 2.22 million units | +31.5% | Accelerated Penetration |
| ICE Vehicles | 1.23 million units | -8.0% | Gradual Contraction |
| Overseas Sales | YoY Growth Exceeding 50% | - | New Growth Engine |
Geely China Star series sold 1.21 million units in 2025, maintaining a scale of over 1 million units for three consecutive years [1]. The ICE vehicle business contributes:
- Stable dealer network and after-sales service system
- Sustained cash inflow to support NEV R&D investment
- Mature supply chain and production system
The 90% YoY growth rate of NEV sales in 2025 indicates [0][1]:
- Product competitiveness has been recognized by the market
- Successful breakthrough in brand upgrading (Zeekr 9X has an average price exceeding RMB 530,000)
- Sufficient reserves of intelligent and electrification technologies
Geely has built a three-dimensional NEV matrix covering pure electric, super hybrid, and alcohol-hydrogen electric technologies [1]:
- Pure Electric: Some models of Zeekr and Geely Galaxy
- Super Hybrid: Geely Galaxy L series, Lynk & Co EM-P series
- Alcohol-Hydrogen Electric: Differentiated technical route covering special scenarios
Overseas sales reached 420,000 units in 2025 [1]; Geely has entered 88 countries and regions with a total of over 1,200 outlets:
- BAMC factory in Egypt and Indonesia factory have been put into production
- The Brazil factory in cooperation with Renault is expected to be put into production in the second half of 2026
- Target to achieve 1 million units of overseas sales in 2027
Geely models are competitive in terms of intelligence, range, space configuration, etc. [1]:
- Xingyuan has sold over 40,000 units for 7 consecutive months
- Galaxy E5’s annual sales exceeded 160,000 units
- Zeekr 9X became the sales champion of large SUVs priced above RMB 500,000
Scale advantages from 3.025 million units of total sales in 2025:
- Reduced procurement costs
- Shared R&D costs
- Improved production efficiency
The overseas sales target of over 50% YoY growth [0] will effectively diversify the negative impact of domestic policy adjustments:
- European Market: Zeekr has entered more than 50 countries including the Netherlands and Sweden
- Emerging Markets: Bases in Brazil, Indonesia, Egypt, etc. have been put into production
- High-Value Output: Lynk & Co 08 EM-P is priced higher in Europe than in China
- Purchase tax guarantee subsidies (up to RMB 15,000 per vehicle) directly increase costs
- With expected NEV sales of 2.22 million units in 2026, subsidy costs may reach billions of RMB
- Intensified industry price wars put pressure on gross profit margins
The 2026 target sales volume of ICE vehicles is 1.23 million units, an 8% YoY decrease [0]:
- The traditional ICE vehicle market continues to shrink
- Need to balance R&D investment in ICE vehicles
- Dealer networks face transformation pressure
Increasing from 55.8% to 64.3% requires an additional 532,000 units of NEV sales [0]:
- Need to accelerate product launch rhythm
- Capacity expansion needs to keep pace
- Market competition will become more intense
- BYD’s NEV sales reached 4.272 million units in 2025, with a penetration rate of 92.8%
- Changan Auto’s 2026 target is 3.3 million units, with 1.4 million units being NEVs
- Price wars among new car-making forces continue, accelerating industry reshuffling
| Strengths | Weaknesses |
|---|---|
| ✓ Comprehensive coverage of diversified technical routes | ✗ Relatively large ICE vehicle base |
| ✓ Complete brand portfolio (Zeekr/Lynk & Co/Galaxy) | ✗ Overseas profitability to be verified |
| ✓ Robust financial indicators (P/E 10.3x) | ✗ Increasing R&D investment pressure |
| ✓ Leading intelligent technologies (Qianli Haohan, Flyme Auto) | ✗ Higher technical threshold for PHEVs |
| Opportunities | Threats |
|---|---|
| ✓ High growth in overseas markets | ✗ Profit compression due to subsidy reduction |
| ✓ Brand upgrading improves per-vehicle gross profit | ✗ Intensified industry price wars |
| ✓ Increased value of technology output | ✗ Policy uncertainty |
| ✓ Opportunities for industry integration and mergers & acquisitions | ✗ Supply chain risks of chips and batteries |
| Ranking | Automaker | Total Sales (10,000 Units) | NEV Sales (10,000 Units) | NEV Penetration Rate |
|---|---|---|---|---|
| 1 | BYD | 460.2 | 427.2 | 92.8% |
| 2 | SAIC Motor | 450.7 | 164.3 | 36.4% |
| 3 | Geely Auto | 302.5 | 168.8 | 55.8% |
| 4 | Changan Auto | 291.3 | 110.9 | 38.1% |
| 5 | Chery Auto | 280.0+ | Not Disclosed | - |
| Automaker | Strategic Path | Characteristics |
|---|---|---|
BYD |
Full Electrification | Abandoned ICE vehicles, global leader with 92.8% penetration rate |
Geely |
Dual Track of ICE and NEV | Gradual transformation, stable ICE vehicle base |
Changan |
Multi-Brand NEV | Synergy between independent and joint ventures, 2026 target of 3.3 million units |
Great Wall |
Focus on Segmented Markets | Off-road + NEV, focus on markets below RMB 300,000 |
SAIC |
Parallel Development of Joint Ventures and Independent Brands | NEV penetration rate of 36.4%, relatively lagging transformation |
Based on the latest financial data [0]:
| Indicator | Value | Industry Comparison |
|---|---|---|
| Price-to-Earnings Ratio (P/E) | 10.3x | Below industry average, reasonable valuation |
| Price-to-Book Ratio (P/B) | 1.76x | Within reasonable range |
| Return on Equity (ROE) | 17.38% | Strong profitability |
| Net Profit Margin | 5.41% | Stable level |
| Current Ratio | 0.95 | Close to 1, good liquidity |
- NEV Sales Growth Rate: Whether it can maintain growth of over 30%
- Overseas Sales Contribution: Whether it can achieve over 50% growth in 2026
- Per-Vehicle Gross Profit Margin: Whether it can offset the impact of subsidy reduction
- R&D Input-Output Ratio: Commercialization of intelligent technologies
- Short-Term (2026): Neutral (Profit pressure due to policy reduction + price wars)
- Medium-Term (2027-2028): Optimistic (Overseas volume growth + scale effect emerging)
- Long-Term (2029-2030): Depends on globalization progress and technological leading advantages
| Risk Type | Risk Description | Impact Level |
|---|---|---|
| Policy Risk | Further reduction or cancellation of subsidies | Medium-High |
| Market Risk | Continued price wars, declining profit margins | High |
| Competition Risk | Acceleration of competitors such as BYD and Changan Auto | High |
| Supply Chain Risk | Price fluctuations of chips and batteries | Medium |
| Overseas Risk | Geopolitics, trade barriers | Medium-High |
- Over-expected growth in overseas sales in 2026
- Market performance of new models (e.g., Galaxy V900, new Zeekr models)
- Deepened cooperation with international automakers such as Renault
- Commercialization of intelligent technologies
Geely Auto’s “Dual Track of ICE and NEV” strategy is an important strategic choice to cope with industry changes and subsidy reduction.
Against the background of subsidy reduction in 2026, the
- Risk Diversification: Avoid over-reliance on a single technical route
- Cash Flow Support: ICE vehicle business provides stable funding sources
- Global Hedging: Overseas markets reduce dependence on domestic policies
- Brand Premium: Brand upgrading improves per-vehicle profitability
- Aggressive NEV penetration target (+31.5% sales growth)
- Profit margin compression due to subsidy reduction
- Intensified industry competition
[0] Jinling API Data - Geely Auto Company Profile, Financial Analysis and Market Data
[1] CCTV.com - “Geely Auto’s 2025 Sales Exceed 3 Million Units, Cumulative Sales Cross 20 Million Units” (https://auto.cctv.com/2026/01/04/ARTIJydujW3ZiT6bATUpN5lL260104.shtml)
[2] Autohome - “11-Year NEV Subsidy Policy Reduced: How Automakers Respond” (https://chejiahao.autohome.com.cn/info/23680739)
[3] Huachuang Securities - “2026 Automotive Industry Investment Strategy Report” (https://pic-test-gjmetal-1324067834.cos.ap-shanghai.myqcloud.com/newsv2/52ec8d2263684f18982406db6606227a20251216194028.pdf)
[4] Sina Finance - “Price Wars Resume at the Start of the Year: Automakers Face a Tougher Year Starting from the Toughest First Quarter” (https://finance.sina.com.cn/jjxw/2026-01-13/doc-inhheixp9068117.shtml)
[5] Securities Times - “Five Consecutive Years of Rapid Growth! Geely Holding’s 2025 Total Sales Reach 4.116 Million Units” (https://www.stcn.com/article/detail/3582972.html)
[6] Autohome - “Geely Holding’s Annual Sales Exceed 4 Million Units for the First Time, NEV Sales Exceed 2.29 Million Units” (https://chejiahao.autohome.com.cn/info/24705001)
[7] The Paper - “2025 for the Top 5 Independent Automakers: Strategic Divergence Amid Growth” (https://m.thepaper.cn/newsDetail_forward_32348492)
[8] Orient Securities - “Achieved Relatively High Sales Growth in 2025, NEVs and Overseas Expansion Expected to Be Growth Drivers in 2026” (https://www.fxbaogao.com/detail/5212362)
Insights are generated using AI models and historical data for informational purposes only. They do not constitute investment advice or recommendations. Past performance is not indicative of future results.
About us: Ginlix AI is the AI Investment Copilot powered by real data, bridging advanced AI with professional financial databases to provide verifiable, truth-based answers. Please use the chat box below to ask any financial question.
