In-Depth Analysis Report on the Profit Model of NIO (NIO) Battery Swap Stations
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Based on the data collected above, I now present an in-depth analysis report on the profit model of NIO’s battery swap stations.
NIO’s proprietary “Chargeable, Swappable, Upgradable” energy service system is one of its core competitive strengths. As of the end of 2024, NIO has built a total of
| Metric | Value | Unit |
|---|---|---|
| Total Number of Battery Swap Stations (end of 2024) | 2,300 | stations |
| Actual Average Daily Service Volume per Station | 32 | times |
| Break-Even Average Daily Service Volume | 50 | times |
| Battery Swap Business Loss (2024) | 31.2 | RMB 100 million |
| Cumulative Investment in Charging and Swapping | ~180 | RMB 100 million |
According to industry research data, the cost of battery swap stations consists of two parts:
| Cost Item | Estimated Proportion | Description |
|---|---|---|
| Battery Cost | 30-35% | Additional reserve batteries, requiring high purchase or lease costs paid to battery manufacturers |
| Equipment Purchase | 25-28% | Charging and battery swap equipment, with a depreciation period of 5-8 years |
| Site Lease | 10-12% | Rent for battery swap station land |
| Land Cost | 5-10% | Cost of self-owned land for some stations |
| Construction Cost | 5-8% | Infrastructure construction |
| Other | 4% | Supporting facilities, etc. |
| Cost Item | Estimated Proportion | Description |
|---|---|---|
| Electricity Cost | 15-20% | Cost of purchasing electricity for user supply |
| Operation and Maintenance Staff | 5-10% | Daily operation and maintenance personnel |
| Equipment Maintenance | 5-8% | Regular equipment maintenance |
| Battery Depreciation | Included in investment costs | Battery asset wear and tear |
NIO’s battery swap stations have built a
| Charging Model | Pricing Rules | Description |
|---|---|---|
| Single-Time Charge | RMB 0.9-0.98/kWh | Charged based on the amount of electricity swapped, including electricity fee + service fee |
| Annual Package | RMB 10,800/year | Includes 15 monthly battery swap services |
| Monthly Package | RMB 980/month | Includes 15 monthly battery swap services |
| Free Battery Swaps | Limited to early users | Users who paid a deposit before October 11, 2020 |
| Battery Type | Original Rent | Adjusted Rent | Direct Car Price Reduction |
|---|---|---|---|
| Standard Range Battery (75kWh) | RMB 980/month | RMB 728/month |
RMB 70,000 |
| Long Range Battery (100kWh+) | RMB 1,680/month | RMB 1,128/month |
RMB 128,000 |
- Significantly lower car purchase threshold: The starting price of the LeDao L60 is only RMB 149,900 after adopting the BaaS plan [3][4]
- Users “buy the car but not the battery”, so they do not need to bear battery safety and quality risks
- Avoid battery inspection and replacement costs brought by the “New Regulation” implemented in March 2026 (battery replacement costs for some new energy vehicles range from RMB 50,000 to 230,000) [4]
NIO provides a
- Flexible switching between standard range and long range
- The 150kWh ultra-long range battery pack (1,000km range) was launched with BaaS 3.0 in April 2025 [5]
Leveraging the energy storage attribute of battery swap stations, charge during off-peak electricity price periods and swap batteries during peak periods to obtain
| Service Type | Charging Standard |
|---|---|
| One-Click Power Service | Charged per time for swaps exceeding the package quota |
| Battery Flexible Upgrade Fee | Charged based on usage duration |
| Cross-Brand Battery Swap Service | Service fee revenue after future opening |
According to financial data, NIO’s battery swap business
- Net Loss in Q3 2025:Approximately USD 930 million [6]
- Gross Margin:13.9% (Q3 2025), a three-year high [6]
- Operating Loss Rate:Continuously narrowing, with a month-on-month decline of over 30% in Q3 2025 [6]
Calculations are based on a single station:
| Daily Average Battery Swap Times | Daily Revenue (RMB) | Daily Cost (RMB) | Daily Profit/Loss (RMB) | Annual Profit/Loss (RMB 10,000) |
|---|---|---|---|---|
| 20 | 1,600 | 3,000 | -1,400 | -17.0 |
| 30 | 2,400 | 3,000 | -600 | -7.2 |
37.5 |
3,000 |
3,000 |
0 |
0 (Break-Even) |
| 40 | 3,200 | 3,000 | +200 | +2.4 |
| 50 | 4,000 | 3,000 | +1,000 | +12.0 |
| 60 | 4,800 | 3,000 | +1,800 | +21.6 |
| 70 | 5,600 | 3,000 | +2,600 | +31.2 |
| Cause | Impact Degree |
|---|---|
Insufficient Utilization Rate |
32 daily average times < 50 break-even times |
Heavy Asset Investment |
Single station construction cost of RMB 3-5 million |
High Battery Cost |
Batteries account for 30-35% of investment costs |
Network Expansion Period |
Continuous new station construction increases depreciation and amortization |
User Scale |
Vehicle ownership has not yet formed scale effects |
| Strategy | Specific Measures | Expected Effect |
|---|---|---|
| Accelerate County Coverage | Cover 2,300 county-level administrative regions by 2025 | Expand reach to potential users |
| Expressway Network Densification | Optimize the world’s largest expressway battery swap network | Increase battery swap frequency for long-distance travel |
| Cross-Brand Opening | Cooperate with CATL and others to promote standard unification | Increase third-party users |
| Optimization Direction | Specific Measures |
|---|---|
| Equipment Iteration | 4th/5th-generation battery swap stations improve efficiency |
| Battery Life Extension | 15-year long-life power battery solution |
| Operating Efficiency Improvement | Automated operation and maintenance reduce labor costs |
| Scale Effect | Fixed costs are diluted as sales volume grows |
| Growth Driver | Strategic Initiatives |
|---|---|
| BaaS User Growth | Competitiveness improved after price cut in March 2025 |
| LeDao/Firefly Brands | Expand user base (2025 sales target: 440,000-450,000 units) [6] |
| Battery Asset Management | Refined operation extends battery life cycle |
| Third-Party Cooperation | Expand B-side business with CATL, car rental companies, etc. |
Key cooperation of NIO in the battery swap field in 2025:
| Time | Partner | Cooperation Content |
|---|---|---|
| March 2025 | CATL | Jointly build the world’s largest battery swap network and promote industry standard unification |
| April 2025 | Multiple Automakers | Jointly released 10 new chocolate battery swap models with CATL |
| August 2025 | CAR Inc. | Deploy more than 100,000 battery swap vehicles and build a battery swap network |
| November 2025 | JD.com, GAC Group | Launched the Aion UT Super battery swap model priced at RMB 49,900 [1] |
| Enterprise | Model | Covered Stations | Features |
|---|---|---|---|
NIO |
Mainly To C | 3,665 stations (end of 2025) | Exclusive to own brand, user experience first |
Aulton New Energy |
Third-Party Platform | 521 stations (H1 2025) | Largest independent third-party battery swap provider, covering 130,000 registered vehicles |
CATL |
Chocolate Battery Swap | 1,000 stations target (2025) | Standardized batteries, cross-brand compatible |
| Indicator | 2024 | 2030 | Compound Annual Growth Rate (CAGR) |
|---|---|---|---|
| Battery Swap Vehicle Sales | 269,000 units | 1.138 million units | 27.1% |
| Number of Battery Swap Stations | 4,400 stations | 24,000 stations | 32.5% |
According to forecasts from CIC Consulting, the battery swap industry is in a period of rapid growth, and NIO is expected to benefit from market expansion due to its first-mover advantage [1].
| Factor | Analysis |
|---|---|
Sales Growth Driver |
2025 sales target of 440,000-450,000 units, double that of 2024 |
Gross Margin Improvement |
Gross margin of 13.9% in Q3 2025, a three-year high |
Narrowing Losses |
Operating loss rate decreased by over 30% month-on-month |
Policy Support |
The state has clearly included battery swapping in the key areas for improving charging facility service capabilities |
Ecological Opening |
Cross-brand cooperation expands potential revenue sources |
| Risk | Explanation |
|---|---|
Continuous Loss Risk |
The battery swap business is difficult to make profits in the short term and requires continuous capital investment |
Cash Flow Pressure |
Cumulative investment of RMB 18 billion, with huge capital expenditure |
Intensified Competition |
CATL, Geely, etc. are accelerating their layout in the battery swap track |
Standard Unification Risk |
Industry standards have not yet been fully unified, and cross-brand compatibility still takes time |
Technology Iteration Risk |
Continuous investment is required in the R&D of new-generation battery swap stations |
| Indicator | Expectation |
|---|---|
Consensus Target Price |
USD 7.00 (current price: USD 4.71) [0] |
Rating Distribution |
Buy: 47.8%, Hold: 43.5%, Sell: 8.7% |
Profit Target |
Achieve operational profitability in Q4 2025 |
-
Current Status:NIO’s battery swap station business is in astrategic lossstage, with a loss of RMB 3.12 billion in the battery swap business in 2024, and the daily average utilization rate of 32 times is lower than the break-even threshold of 50 times [0][1].
-
Profit Path:Profitability needs to be achieved through three paths:increase utilization rate through sales growth,dilute costs through scale effects, andexpand revenue through BaaS services, which is expected to take 2-3 years.
-
Strategic Value:Battery swap stations are core infrastructure for NIO to build anintelligent electric vehicle ecosystem. Although they are in short-term losses, they form a long-term competitive barrier.
-
Industry Trend:The battery swap industry has strong policy support. The number of battery swap stations is expected to reach 24,000 by 2030, and NIO is expected to benefit from its first-mover advantage [1].
| Time Node | Key Milestones |
|---|---|
| Q4 2025 | Achieve operational break-even (company target) |
| 2026 | Achieve full coverage of battery swap stations in county-level administrative regions across China |
| 2026-2027 | Battery swap network covers major urban agglomerations and trunk logistics channels |
| 2030 | Number of battery swap stations reaches 24,000, and industry scale effects emerge |
NIO’s battery swap station business represents a
[0] Jinling API Data - NIO (NIO) Company Profile and Financial Analysis
[1] The Paper - Battery Swap Industry 2025: Ecological Restructuring, Booming Supply and Demand (https://m.thepaper.cn/newsDetail_forward_32310352)
[2] Eastmoney.com - Sensitivity Analysis of Battery Swap Station Cost Breakdown and Operating Revenue (https://pdf.dfcfw.com/pdf/H3_AP202207241576497196_1.pdf)
[3] NIO Official Website - NIO Launches New BaaS Battery Leasing Service Policy (https://www.nio.cn/news/20240314002)
[4] 21st Century Business Herald - NIO Challenges the Million-Unit Club: 600,000-Unit Milestone and RMB 600 Million Power Replenishment Subsidy (http://www.21jingji.com/article/20241015/herald/2926f17e43d21181653a1c6343bd9d62.html)
[5] Yahoo Finance - Battery as a Service (BaaS) Market to Reach USD 11.20 Billion (https://finance.yahoo.com/news/battery-baas-market-reach-usd-150100757.html)
[6] NIO Investor Relations - NIO Inc. Reports Unaudited Third Quarter 2025 Financial Results (https://ir.nio.com/node/11451/pdf)
[7] Sina Finance - Financial Report Analysis of NIO: Battery Swap Model Affects Profits, Q2 Revenue Expected to Grow 13% (https://finance.sina.com.cn/stock/relnews/hk/2025-09-03/doc-infpewap2859927.shtml)
[8] Future Think Tank - 2025 NIO Research Report: Full Price Range Layout in the Pure Electric Market (https://www.vzkoo.com/read/202502272161e1871fba977fedb7d849.html)
Insights are generated using AI models and historical data for informational purposes only. They do not constitute investment advice or recommendations. Past performance is not indicative of future results.
About us: Ginlix AI is the AI Investment Copilot powered by real data, bridging advanced AI with professional financial databases to provide verifiable, truth-based answers. Please use the chat box below to ask any financial question.
